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The Africab Group – Building Enduring Value Through Electrical Infrastructure Partnership
The collaboration between Zhejiang Neochi Electric Co., Ltd. and the Africab Group represents a strategic alignment between two companies committed to quality, industrial development, and technological advancement in the global electrical industry. This case study outlines how Africab Group’s market leadership, manufacturing ecosystem, and development ambitions created an ideal environment for long-term cooperation, and how our solutions supported their operational and strategic goals across East and Southern Africa.
Background of the Africab Group
Founded in 2001 in Tanzania, the Africab Group has evolved into one of the most influential players in the region’s electrical manufacturing sector. The company specializes in the production of power cables, power transformers, and switchgears, and maintains additional product lines covering conduit pipes, trunking, and a wide range of electrical accessories. Over the past two decades, Africab Group has achieved a leading market position in Tanzania, while extending its reach to Zambia, Zimbabwe, Congo, and Madagascar through a strong distribution network. Their portfolio supports domestic, industrial, and large-scale electrification projects across varying voltage grades.
Beyond manufacturing, Africab Group also provides comprehensive technical solutions, including system installation and commissioning services, enabling customers to implement end-to-end electrical infrastructure with professional support. This combination of manufacturing capability and technical service positions Africab Group as a full-chain solution provider in the region’s rapidly developing electrical industry.
Strategic Vision and Market Impact
Africab Group operates under a mission to localize the production of low, medium, and high-voltage electrical products within Tanzania and to contribute meaningfully to Africa’s industrial transformation. Their vision emphasizes expanding industrial capacity, creating employment, improving product affordability, and elevating the overall standard of electrical products available across the continent.
Over the years, this vision has translated into measurable achievements. The company has been repeatedly recognized in the Top-100 Mid-Sized Company Awards (2011–2018) and has received multiple CTI Awards for excellence. In 2018, Africab Group was officially classified as a large-scale industry by CTI, acknowledging its growth, operational scale, and continued investment in manufacturing capabilities. The brand has also secured top positions in the Tanzania Top 50 Brand Awards, strengthening its presence as a trusted provider of electrical products.
Africab Group’s commitment to quality is reflected in its strict adherence to TBS standards, ISO 9001:2015, and IEC compliance, which enables the company to serve both local and international markets with confidence. Their continuous investment in workforce training—locally and internationally—ensures that their operations are supported by an experienced, growing, and technically proficient team.
The Foundation for Partnership
Zhejiang Neochi Electric and Africab Group share foundational values in product quality, innovation, and long-term industrial development. With more than thirty years of experience in electrical system components and smart electrical control equipment, Neochi brings a diversified product portfolio, strong R&D capability, and globally recognized certification systems. These strengths align well with Africab Group’s need for reliable, scalable, and standardized electrical components to support manufacturing and distribution across multiple countries.
Africab Group sought partners able to meet strict compliance requirements, offer consistent quality, and support large-scale, multi-product procurement. Neochi’s integrated design, manufacturing, and quality assurance system, supported by a CNAS-standard testing laboratory, provided the level of reliability and technical assurance needed for Africab Group’s operational framework.
Scope of Collaboration
The collaboration focuses primarily on supplying high-quality electrical switches, sockets, accessories, and complementary components that support Africab Group’s extensive product ecosystem. These components are used in both manufacturing integration and distribution channels, ensuring that end users across East and Southern Africa receive durable, standardized, and safe electrical solutions.
Neochi’s OEM and ODM capabilities also allow Africab Group to expand its product diversity with customized or co-developed solutions that match regional market needs. These include tailored electrical accessories, structural modifications for local installation habits, and packaging adjustments aligned with Africab Group’s established brand identity.
Operational Outcomes
The partnership delivers several tangible benefits:
1. Supply Chain Reliability
With Neochi’s stable production lines, advanced automation systems, and stringent quality control, Africab Group secures consistent and predictable supply of critical components, reducing procurement risk and ensuring timely delivery for regional projects.
2. Product Quality Enhancement
Components sourced from Neochi maintain high performance and compliance standards, enabling Africab Group to uphold its brand positioning as a provider of safe, high-quality electrical products.
3. Market Expansion
The availability of diverse, certified components supports Africab Group’s expansion into new markets, especially where regulatory compliance and durability are key differentiators.
4. Cost Efficiency and Competitiveness
Neochi’s vertically integrated production and large-scale manufacturing ecosystem help Africab Group achieve a competitive cost structure without compromising quality, supporting the company’s mission of offering affordable products to accelerate electrification across Africa.
5. Innovation Synergy
With both companies emphasizing R&D investment, the collaboration fosters joint exploration of new product categories, particularly in smart electrical systems, high-efficiency switches, and advanced accessories tailored to developing markets.
Conclusion
The partnership between Zhejiang Neochi Electric and the Africab Group exemplifies how aligned values, complementary strengths, and shared development goals can produce sustained commercial and industrial impact. Africab Group’s mission to empower Africa’s industrialization aligns naturally with Neochi’s long-standing commitment to quality, innovation, and customer-focused solutions. Together, the two companies continue to build durable, scalable, and future-oriented electrical infrastructure that supports regional growth and contributes to a more electrified and industrialized Africa.